Niwton Admin September 27, 2023
Description
The primary responsibility of this role is to drive sales through strategic marketing activities and ensure efficient management of product inventory and sales forecasts. They are a dynamic and innovative organization backed by a major international company. Their mission is to launch a new brand of food supplements on Amazon, with the aim of establishing themselves as a leader in the online supplement market.
Key Responsibilities:
• Develop and execute a comprehensive communication strategy
• Create an engagement strategy that resonates with our target audiences and aligns with their needs.
• Collaborate with external agencies to develop engaging and high-quality content, including photos, videos, and texts, while adhering to timelines, quality standards, and budget.
• Lead the day-to-day management of key campaigns to maximize reach and engagement.
• Drive community engagement and increase the engagement rate on Amazon.
• Create online momentum and implement strategies to actively engage our community.
• Regularly monitor and report on the growth and engagement metrics of our community.
• Provide expert feedback on market trends and insights.
• Monitor marketplace trends and conduct thorough competitive landscape analysis.
• Evaluate new opportunities and make informed recommendations on new product launches within our range.
• Identify best practices in promotion, communication, and social media engagement to optimize our strategies.
• Ensure effective execution of sales operations.
• Collaborate closely with our Amazon partner to manage product inventory.
• Utilize internal systems to anticipate demand forecast and place orders accordingly.
• Work closely with internal teams such as manufacturing and logistics to ensure timely product delivery.
Requirements
Bachelor’s degree or relevant experience.
Proven track record of 4-5+ successful years as a B2C product manager
Proficient in project management methodologies and tools.
Highly autonomous, proactive, and capable of taking ownership of daily tasks and responsibilities.
Strong decision-making, prioritization, and problem-solving skills.
Ability to work effectively with remote management and teams.
Based in the USA, preferably on the East Coast, and able to work from a home office.
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